Branding | Packaging | Photoshop | Illustrator

Client Work

Illustration of a laced butane lighter with an orange and black pattern and silver ends.

Alpha House

The ALPHA House Residential Program offers a safe and educational environment for new mothers and their babies in Pinellas County, Florida. They sought to modernize their brand while maintaining key elements like feminine colors and butterflies. The updated packaging includes a custom packet of Milkweed seeds and a small pot, reflecting the brand's butterfly imagery. This project was created in collaboration with graphic designer, Savannah Booth.

Design board displaying branding elements for Alpha House of Pinellas County. It includes primary logo, secondary logo, logomark, badge, and color palette. The typography section shows Big Bang as primary, Greycliff CF as secondary, and Greycliff CF Bold as tertiary. Icon styles include a flower, house, dress, and baby bottle.
Tri-fold brochure for Alpha House of Pinellas County, with information about its mission, history, contact details, and a QR code on a pink background.
A trifold brochure for Alpha House of Pinellas County on a pink background, featuring contact information, a QR code, and a simple pink and red floral design.
A pink informational brochure for a charitable organization describing how to help, resident services, and impact statistics, with a photo of a sleeping baby.
Three brochures for Alpha House of Pinellas County arranged on a pink background.
A decorative box of four pink and white boxes with floral designs, labeled 'Alpha House of Pinellas County' on a pink background.
A decorative box with a floral pattern contains a pack of Milkweed seeds, a small ceramic bowl, and a small round object, all against a pink background.
A rectangular box with a floral pattern of green leaves and pink, red, and white flowers on a white background. It has a pink band with a QR code and the text 'ALPHAhouse.org' on it. The box is placed on a coral-colored surface with a matching coral background.
Design for a process book cover with a butterfly illustration and text stating it is from Alpha House of Pinellas County by Nicole Mattick & Savannah Booth.
A packet of Milkweed seeds with instructions on planting, featuring a pink packaging with a green illustration of a milkweed plant and text about final files and instructions.
Collage of various branded stationery and design materials, including business cards, labels, logos, packaging, and illustrations in soft earthy and pastel tones.
Research meeting notes on a presentation slide with a pink background. The slide contains text about an Alpha House meeting, key goals for branding, and information about the organization and its purpose.
Collage of design sketches, logos, and text for ALPHA house. Includes hand-drawn plant and flower illustrations, logo concepts with house and text, various font styles of ALPHA house, and notes on packaging design.
An informational flyer about digital roughs and a box template on a pink background with floral illustrations.
A flat, stylized illustration of a floral-patterned gift box with pink, green, and red colors. The box is open, revealing a pink interior with a small flower in a red pot and floral patterns on the inside flaps.

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