Typeface | Self branding | Photoshop | Illustrator

A red and black climbing rope with diamond patterns lying flat.

Ready, Set, Run

A typeface inspired by my journey as a track and field runner has become a personal branding tool. It is also showcased in a branded instructional guide for beginner runners.

Process

The letters are drawn to look like legs on a run.

The letters are drawn to look like legs on a run.

Inspired by yoga poses too.

Inspired by yoga poses too.

More sketches of letters.

More sketches of letters.

Sketches to figure out the title layout.

Sketches to figure out the title layout.

The ascender and descender are different types of running shoes.

The ascender and descender are different types of running shoes.

Final

Open book titled "Ready, Set, Run" with a colorful gradient background, red and black text, and the subtitle "Beginners Guide For Everyday Runners"
Open instructional book showing foot reflexology techniques with illustrations and descriptions on teal pages.
Open a guidebook with illustrations and tips on running, featuring images of shoes, socks, and running accessories on yellow pages.
Open book with illustrations and descriptions of different types of running shoes, including recommended shoes and shoes to avoid.
Three finish line flags with the words "READY, SET, RUN" written on them, each featuring shoe symbols with numbers 5, 0, and 4.
Medals for first and second place in a running competition
A colorful runner's racing bib with the text '2025 MARATHON' and illustrations of legs running, along with emergency socks and a 'Ready Set Run' sign.
Flag with the words "Ready Set Run" and a checkered pattern on the left side.
Graphic design resume on one side and a colorful presentation letter on the other, featuring a cartoon-style high heel shoe and red rope illustration.
Design mockup for a Nicole Mattick style guide showing a white sneaker with colorful branding elements and handwritten font.
A business card for Nicole Mattick, a graphic designer, featuring a colorful, cartoon-style illustration of a person running through a maze with a red border, with a blue background and contact details written in black.
Business cards with the name 'Nicole Mattick,' titled as 'Graphic Designer,' and an email address 'nicolemattickgd@gmail.com' printed on a blue background, arranged in a repeating pattern.
Collection of paper shoelaces with cartoonish orange shoes and the phrase 'HIRE ME' on each shoe, along with the name 'Nicole Mattick' and contact information.

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